Maryland Wineries AssociationSupporting Maryland’s Growing Wine Industry with a Modern, Mobile-Friendly Platform

At DatAchieve Digital, we work with trade organizations like the Maryland Wineries Association to strengthen member engagement, improve public access, and build flexible platforms that grow alongside their industries.

The Maryland Wineries Association is a non-profit trade organization representing more than 80 wineries across the state. Its mission is to develop and expand Maryland’s grape and wine industry through education, advocacy, and promotion.

The Association’s previous website was built on a proprietary system that made updates difficult for both staff and member wineries. The design was also outdated and not optimized for mobile devices—a major challenge for a destination-driven industry where visitors often need fast, easy access to directions, event information, and winery listings.

Project Goals

The Maryland Wineries Association needed a website that would better serve both its members and the traveling public. Key priorities included improving usability, future-proofing the platform, and giving members more control over their content.

Develop a mobile-responsive site that performs well on all devices.
Transition to an open-source platform to allow for greater flexibility and scalability.
Build secure administrative tools with customized access levels for staff, wineries, and wine enthusiasts.
Improve the visitor experience by offering interactive, travel-focused features.

Our Approach

DatAchieve Digital delivered a modern, fully responsive website built for long-term growth. The new platform empowers both staff and member wineries to manage content easily and gives travelers better tools to plan and explore Maryland’s wine destinations.

Designed a responsive, mobile-first site that performs reliably across devices.
Built an interactive wine trail map with filtering, search capabilities, and direct Google Maps integration.
Introduced an itinerary builder, allowing visitors to create, save, and navigate custom travel plans.
Developed a member dashboard where wineries can update listings, share events, and interact with fellow members.
Streamlined administrative roles and permissions, simplifying site management without compromising security.

A laptop on a counter displays a vineyard website. Next to it are a glass of tea and a wooden shelf with potted succulents. In the background, a window reveals green foliage and a vase with pink flowers.

Two smartphones displaying a wine festival website. The screens show event information and an option to purchase tickets. The phones are on a white surface, angled to display different views of the site.

Education, Advocacy, and Promotion

In addition to the interactive map and wine trails, the Maryland Wineries Association site includes membership resources, forums, and member pages where wineries can share products, events, and information with the public.